For strawberry lovers. The Eventum Premo agency provided information support for the berry party as part of its support for the ŠKODA Fabia.
“Night of the CLUBnik Eaters” - this is how the organizers of the promotion in support of the New Skoda Fabia car decided to call the club party in the center of St. Petersburg. The event was spiced up with a tasting of sweet fresh strawberries and music from trendy European DJs. On the day of the event, June 28, the party was attended by more than 6,000 guests. However, the main guest of the project was the New Skoda Fabia car - bright, expressive and easily recognizable, meeting all the requirements of potential owners - the youth elite of the northern capital.
The responsibilities of the specialists of the PR agency Eventum Premo within the framework of this project concerned: writing and distributing a press announcement about the event, inviting and accrediting journalists from leading St. Petersburg media, as well as subsequent distribution of a press release and photo report of the event, information support for the media on the project of collecting publications after the completion of the event.
Eventum Premo’s fruitful work on the project was confirmed by a wide response among the St. Petersburg media, the loyalty of journalists and, as a result, many positive publications.
