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Public Relations

2010
Russian test-drive with German quality
13.07.2010

From 13 to 16 July 2010 passed a test-drive Polo sedan - a new car brands Volkswagen, made specially for Russia.

 

Event-team and PR-divisions of the Eventum Premo, engaged in organizing and providing PR support for the project, initially arguing about the numbers. What is not surprising: event-people have counted by the car keys, and PR-people – by the heads of journalists. In the end of all to understand, all counted, and rejoiced: in the four-days test-drive has participated a 18 cars, 123 people from 88 media, and 14 cameras.

 

Polo Sedan: Everything is just beginning
02.06.2010

Finally found a free minutes to share with you the news - June 2, at the very center of Moscow, had its World Premiere Polo Sedan - the new car brands of  Volkswagen, which was created specially for Russia, will be entirely produced at the plant in Kaluga, and sold at a price of 399,000 rubles (10K Euro).

Car of the Year in Russia 2010
25.03.2010

25 th March 2010 the Russian National Award "Car of the Year in Russia 2010" celebrated its 10 year anniversary. Company Eventum Premo also boasts its own dates - the fourth consecutive year we carry out PR-support award and the second consecutive year are the organizers of this momentous event in the automotive market.

Press tour Volkswagen Amarok in Argentina, and new methods of PR-communications
17.02.2010

Within the subscriber PR-cooperation with Volkswagen Commercial Vehicles brand agency Eventum Premo has repeatedly organized support press tours for Russian media. Over the past year 2009, we had no fewer than 16 additional projects, each of which was a real event for the press: Hannover Motor Show, Frankfurt Motor Show, Test-drive the new T5 in Italy, an exclusive press tour at the Dakar Rally, round on the Pre-prime test new Amarok in Cordoba (Argentina) and many others.

2009
Santa Clauses Run
25.12.2009

Santa Claus can be one, the main thing - a desire, a kind heart, and reliable transportation, able to get anywhere and accommodate the many gifts: such as the Commercial Vehicles Volkswagen - present Assistant to the modern Santa Clauses! It is with this slogan launched mileage organized Eventum Premo in the PR campaigns for Volkswagen Commercial Vehicles. On the eve of New Year, 24-25 December 2009, held mileage Santa Clauses for Christmas trees in the Vladimir region.

Х Conference of cities-partners of Russia and Germany
01.07.2009

From June, 23 till June, 27th in Volgograd there has passed Х Conference of cities-partners of Russia and Germany «Partner communications of cities: cooperation on a threshold of changes. Innovative models in the field of economy, protection of environment and city self-management». Mark Volkswagen Commercial cars by means of agency Eventum Premo has acted as the transport sponsor of Conference.

 

Book's "Shake but not stir, Event Management recipes" presentation
09.07.2009

On July, 9th in gallery Onto Arte managing partners of company Eventum Premo Alexey Berlov and Alexander Shumovich in co-operation with publishing house Alpina Pablishers have presented the book which has generalised experience, saved up for years of work to the industries of the event management.