105082, Moscow,
75 А Fridrih Engels str.,
buld. 11, office 208
Moscow - Frankfurt - Moscow
Become a member of a major
world event is good luck. Such a chance does not always fall, and not all. Our
old friend - Volkswagen Brand - invited us to visit the most grandiose,
exciting and impressive event - the International Motor Show in Frankfurt (IAA).
Motor show which takes
place every 2 years in September brings together the best of the best. There
are the biggest motor car brands that strive inFrankfurt
with novelties and wipe nose to competitors by technologies; and the best
journalists who come to tell us in which direction the auto industry will
develop, and the best event-agencies that create and sell a variety of concept
presentation of each brand.
world event is good luck. Such a chance does not always fall, and not all. Our
old friend - Volkswagen Brand - invited us to visit the most grandiose,
exciting and impressive event - the International Motor Show in Frankfurt (IAA).
Motor show which takes
place every 2 years in September brings together the best of the best. There
are the biggest motor car brands that strive in
with novelties and wipe nose to competitors by technologies; and the best
journalists who come to tell us in which direction the auto industry will
develop, and the best event-agencies that create and sell a variety of concept
presentation of each brand.
Our interest is to observe how big
western event-agencies work at the stands, what new technologies are used in
the space design, how the catering, how the press center and work with the
press are organized at the stands of stamps, what souvenir production is the
most modern and creative.
western event-agencies work at the stands, what new technologies are used in
the space design, how the catering, how the press center and work with the
press are organized at the stands of stamps, what souvenir production is the
most modern and creative.
Here are just two examples. The
first - Fiat Brand which presented a unique stand decorated in the form of
children's drawings. Visitors of the stand are greeted by painted trees,
houses, sun. On the floor - artificial grass. Experience is incredible, as if
you are child who get into a fairy tale.
first - Fiat Brand which presented a unique stand decorated in the form of
children's drawings. Visitors of the stand are greeted by painted trees,
houses, sun. On the floor - artificial grass. Experience is incredible, as if
you are child who get into a fairy tale.
The second example - Daimler
concern. Design emphasized strict, dominant white and black colors. Being on
the stand, you know that the manufacturer is positioning its cars as a very
prestigious, expensive and modern.
concern. Design emphasized strict, dominant white and black colors. Being on
the stand, you know that the manufacturer is positioning its cars as a very
prestigious, expensive and modern.
These are
just two examples, but believe, in the realization of everyone were so many
exquisite and thought-out trifles that it is wanted not only to repeat similar
but done in a few times brighter and more technologic.
just two examples, but believe, in the realization of everyone were so many
exquisite and thought-out trifles that it is wanted not only to repeat similar
but done in a few times brighter and more technologic.
