December, 2009

Farewell to the 2009

30 December, 2009 - 01:00 | Александр Шумович

In the last entry in 2009 I want to summarize.

Like many, this year was for us a year of unrest. Earlier this year, we anxiously watched the gloomy forecasts, but wanted to be realistic. We were confident that the exchange rate stabilized and the beginning of the year continued to contract in rubles. We were confident that major companies will continue to hold events and were right.

Happy New Year!

26 December, 2009 - 00:11 | Алексей Берлов

Dear Clients, colleagues, partners, journalists, artists!

Happy New Year!

Some photos from the events that we held on December 25.

PR-budgets

18 December, 2009 - 00:33 | Александр Шумович

Interesting study done on the development of ICCO PR market in Russia in 2009.

(sorry guys, it is in Russian)

Platforma 2010 - Microsoft Conference.

16 December, 2009 - 20:18 | Александр Шумович

Was today on the Platform - Microsoft Conference.

That it would be desirable to tell.

I trust in power of Event Marketing !

16 December, 2009 - 20:14 | Александр Шумович

On Friday we on departure addressed to with Berlov of marketing conference of Volkswagen. VW collected the dealers from all Russia, and we taught for them Event Marketing. The performance format was for us unusual enough – 3 groups for 2 hours. That means that we have repeated the same performance 3 times. An especial piquancy that added some jokes in performance – planned and rehearsed. And to tell the same joke three times a day, it is strange:) However, all laughed, but the sensation de javu did not leave – keep mind «I it already spoke or not»?

Cop 15 in Copenhagen

16 December, 2009 - 20:10 | Алексей Берлов

Conference Cop 15 on a climate has appeared very effective and correct from the point of view of marketing.

Roller about installation on an entrance:

About western "stars"

16 December, 2009 - 19:52 | Александр Шумович

Curiously, and in the USA or for example in France too there are quotations on local stars of the first magnitude for their invitation on coroprates' parties?

10 mistakes of event-managers

16 December, 2009 - 19:48 | Александр Шумович

On November, 28th I will make a speach on "the All-Russia conference of secretaries and administrative workers".

As it was necessary to prepare in advance presentation, I have prepared it today. It was difficult to choose any concrete 10 errors, but here that has turned out.

Decision-making

16 December, 2009 - 19:46 | Александр Шумович

The role of the head just in it is in time to make decisions. It would be quite good, if decisions are accepted wise and thought over, but not always it is possible. Anything terrible, this business of experience and good luck. It is not so important, whether you are right or not, it is important that you have solved, and you operate.

Just one case

16 December, 2009 - 19:42 | Евгений Исмагилов

You are afraid to be ridiculous? You are afraid to be interesting? Then to a press with you not on the way. After all that such, as a matter of fact, work of the PR-manager? It not only scrupulous reading of press releases in which many like to take a great interest. First of all is a creation of information occasions, and such which can interest blase in events journalistic brotherhood. Any student names to you pair of tens "actual" and "interesting" reason, however, as practice shows, the theory is true no means always.